BrandScope | DEKA
logo design, brand design, brand identity, branding, editorial design, magazine design, graphic design, marketing, marketing strategy, marketing planning, brand strategy, trade show, signage, package design, direct mail, flyer design, wedding invitations, menu design, restaurant design, hotel design, spa
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DEKA

Deka Home & Patio branding Deka cards and folder Deka brochures
Client

DEKA Home & Patio

Industry

Home Décor & Textile

Agency

The Marketing Boutique

Services

Logo Brand Design

Stationery Design

Brochure & Folder

Category Inserts

Customer Forms

Signage for Event Marketing

Category
Branding, Home Décor, Retail
About This Project

DEKA is a home and patio furnishing and textile company, in Mississauga Ontario. Originally, they only supplied patio furniture, and as the company grew they were able to provide more. The goal was to strategize a new plan that now included their home selection.

This project included a company name change, new brand identity program, and new marketing collateral. To better organize and describe the type of products they offer, three categories were created: Private Label, Made to Order, and Ready to Sell.